Google - The Briefing
Google hosts an annual, multi-day conference at their Headquarters for all their marketers called, The Briefing. It’s a critical event that helps unify, educate, and align Google’s legion of marketers across the globe to communicate with one voice. Google called on Phoenix to help make it a success. Leaning on our storysolving methodology, we helped structure the event, provided creative input on content for the sessions, and honed keynote speaker presentations. We also concepted and created video reels to accompany the keynotes. In addition to our event responsibilities, we were asked to document the conference and create video recaps including interviews with key stakeholders.